Retail Blackbook Privacy Policy

Last Updated: June 1, 2025

At Retail Blackbook, your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, use our services, or become a member. By accessing or using Retail Blackbook, you agree to the terms of this Privacy Policy.

1. Who We Are

Retail Blackbook ("Company," "we," "our," or "us") operates the website retailblackbook.com (the "Site") and provides related services that allow members to access wholesale furniture pricing from premium manufacturers and vendors. We are committed to protecting your personal information and being transparent about how we collect and use it.

2. Information We Collect

We collect several types of information to provide and improve our services:

2.1 Information You Provide Directly

• Account Information: When you create an account, we collect your name, email address, phone number, and password.
• Billing and Payment Information: Billing address, payment method details. Note: We use secure third-party payment processors (such as Stripe) and do not directly store your full credit card numbers or sensitive payment information on our servers.
• Shipping Information: Delivery addresses for furniture orders.
• Order History: Records of your purchases, quotes requested, products viewed, and order preferences.
• Communications: Information you provide when you contact us via email, phone, text, chat, or Zoom, including support requests and feedback.
• Marketing Preferences: Your consent status for receiving promotional emails, text messages, and other marketing communications.

2.2 Information We Collect Automatically

• Device and Usage Information: IP address, browser type and version, operating system, device identifiers, pages visited, time spent on pages, links clicked, and referring URLs.
• Location Information: General geographic location based on your IP address to provide relevant services and comply with regional requirements.
• Cookies and Tracking Technologies: We use cookies, web beacons, pixels, and similar technologies to track user activity, remember preferences, analyze site performance, and improve user experience. See Section 4 for more details.

2.3 Information From Third Parties

• Vendors and Partners: We may receive information from our furniture vendors, manufacturers, and delivery partners to fulfill your orders.
• Social Media: If you interact with us on social media platforms, we may collect publicly available information from those platforms in accordance with their terms and your privacy settings.
• Analytics Providers: We use third-party analytics services (such as Google Analytics) to help us understand how users interact with our Site.

3. How We Use Your Information

We use the information we collect for the following purposes:

• Service Delivery: To process your membership, provide access to wholesale pricing, fulfill orders, coordinate delivery, and provide customer support.
• Communication: To send you order confirmations, shipping updates, quotes, invoices, and respond to your inquiries and support requests.
• Marketing and Promotions: To send you promotional emails, text messages, newsletters, and special offers (only if you have opted in to receive such communications).
• Personalization: To customize your experience, recommend products, and build personalized catalogs based on your preferences and browsing behavior.
• Site Improvement: To analyze usage patterns, understand user behavior, improve our website functionality, and develop new features and services.
• Security and Fraud Prevention: To detect, prevent, and respond to security incidents, fraud, and other potentially harmful or illegal activities.
• Legal Compliance: To comply with applicable laws, regulations, legal processes, and governmental requests, and to protect our rights, property, and safety, as well as those of our users and the public.
• Business Operations: To manage our business operations, including accounting, record-keeping, and internal reporting.

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience and collect information about how you use our Site. Cookies are small text files stored on your device that help us:

• Remember your login credentials and preferences
• Analyze site traffic and usage patterns
• Provide personalized content and recommendations
• Deliver targeted advertising (if you have consented)
• Improve website performance and functionality

Types of Cookies We Use:

• Essential Cookies: Necessary for the Site to function properly. These cannot be disabled.
• Performance Cookies: Help us understand how visitors interact with our Site by collecting anonymous usage data.
• Functional Cookies: Remember your preferences and settings to provide a more personalized experience.
• Marketing Cookies: Track your browsing activity to deliver relevant advertisements and measure campaign effectiveness.

Managing Cookies: You can control and manage cookies through your browser settings. Most browsers allow you to block or delete cookies, but doing so may affect your ability to use certain features of our Site. You can also opt out of interest-based advertising by visiting the Digital Advertising Alliance's opt-out page at www.aboutads.info/choices.

5. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

5.1 Service Providers

We share information with trusted third-party service providers who help us operate our business, including:

• Payment Processors: To process membership fees and product purchases securely
• Delivery Services: To coordinate furniture delivery and logistics
• Technology Providers: For website hosting, data storage, email services, and customer relationship management
• Analytics Services: To analyze website usage and improve our services
• Marketing Platforms: To send promotional communications (only if you have opted in)

These service providers are contractually obligated to protect your information and use it only for the purposes we specify.

5.2 Vendors and Manufacturers

We share necessary order information (such as product details, shipping address, and contact information) with furniture vendors and manufacturers to fulfill your purchases. These partners are required to maintain the confidentiality of your information.

5.3 Legal Requirements and Protection

We may disclose your information if required by law or if we believe in good faith that such disclosure is necessary to:

• Comply with legal obligations, court orders, subpoenas, or government requests
• Enforce our Terms and Conditions or other agreements
• Protect the rights, property, or safety of Retail Blackbook, our users, or the public
• Detect, prevent, or address fraud, security issues, or technical problems

5.4 Business Transfers

In the event of a merger, acquisition, reorganization, bankruptcy, or sale of assets, your information may be transferred to the acquiring entity. We will notify you via email and/or a prominent notice on our Site before your information becomes subject to a different privacy policy.

5.5 With Your Consent

We may share your information with other parties when you have given us explicit consent to do so.

6. Your Privacy Rights and Choices

You have several rights regarding your personal information:

6.1 Access and Correction

You may access, update, or correct your account information at any time by logging into your account or contacting us at [email protected] or 651-358-2315.

6.2 Marketing Communications

• Email: You can unsubscribe from promotional emails by clicking the "unsubscribe" link at the bottom of any marketing email or by contacting us directly.
• Text Messages: You can opt out of SMS messages by replying "STOP" to any text message from us.
• Phone: You can request to be removed from our calling list by informing us during a call or by contacting us.

Note: Even if you opt out of marketing communications, we will still send you transactional messages related to your orders, account, and customer service inquiries.

6.3 Data Deletion

You may request that we delete your personal information by contacting us at [email protected]. Please note that we may need to retain certain information for legal, tax, or business purposes, such as order records and financial transactions. We will honor your deletion request to the extent permitted by law.

6.4 Data Portability

You have the right to request a copy of your personal information in a structured, commonly used, and machine-readable format. Contact us to make such a request.

6.5 Do Not Track

Some browsers have a "Do Not Track" feature that lets you tell websites you do not want to have your online activities tracked. Our Site does not currently respond to Do Not Track signals, but you can manage cookies and tracking through your browser settings.

6.6 State-Specific Rights

Depending on your location, you may have additional privacy rights:

• California Residents: Under the California Consumer Privacy Act (CCPA), you have the right to know what personal information we collect, to request deletion of your information, and to opt out of the sale of your information (which we do not do). You also have the right not to be discriminated against for exercising your privacy rights.
• EU/UK Residents: Under the General Data Protection Regulation (GDPR), you have rights including access, rectification, erasure, restriction of processing, data portability, and the right to object to processing. You also have the right to lodge a complaint with your local data protection authority.
• Other States: Residents of other states with privacy laws (such as Virginia, Colorado, and Connecticut) may have similar rights. Please contact us to exercise these rights.

To exercise any of these rights, please contact us using the information in Section 13.

7. Data Security

We take the security of your personal information seriously and implement appropriate technical, administrative, and physical safeguards to protect it from unauthorized access, disclosure, alteration, and destruction. Our security measures include:

• HTTPS Encryption: All data transmitted between your browser and our servers is encrypted using SSL/TLS technology.
• Secure Payment Processing: Payment information is processed through PCI-DSS compliant third-party payment processors.
• Access Controls: We limit access to personal information to employees and service providers who need it to perform their job functions.
• Regular Security Assessments: We conduct regular security reviews and updates to protect against emerging threats.
• Data Backup and Recovery: We maintain secure backups of data to prevent loss in case of system failures.

However, please understand that no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information using industry-standard practices, we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of your account password and for any activities that occur under your account.

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The retention period depends on the nature of the information and the purposes for which it is processed. For example:

• Account Information: Retained for the duration of your membership and for a reasonable period thereafter
• Order History: Retained for tax, accounting, and legal compliance purposes (typically 7 years)
• Marketing Data: Retained until you opt out or for a reasonable period of inactivity
• Usage Data: Typically retained for 12-24 months for analytics purposes

When we no longer need your information, we will securely delete or anonymize it in accordance with our data retention and deletion policies.

9. Children's Privacy

Our services are not directed to individuals under the age of 18, and we do not knowingly collect personal information from children under 18 (or under 13 in the United States). If you are a parent or guardian and believe your child has provided us with personal information without your consent, please contact us immediately at [email protected], and we will take steps to delete such information from our systems.

10. International Data Transfers

Retail Blackbook is based in the United States. If you are accessing our services from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States and other countries where our service providers operate. These countries may have data protection laws that differ from those in your country of residence. By using our services, you consent to the transfer of your information to the United States and other countries as described in this Privacy Policy.

11. Third-Party Links and Services

Our Site may contain links to third-party websites, applications, or services that are not operated or controlled by Retail Blackbook. This Privacy Policy does not apply to those third-party sites. We encourage you to review the privacy policies of any third-party sites you visit. We are not responsible for the privacy practices or content of third-party websites.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or for other operational, legal, or regulatory reasons. When we make material changes, we will notify you by:

• Posting the updated Privacy Policy on our Site with a new "Last Updated" date
• Sending you an email notification (if you have provided your email address)
• Displaying a prominent notice on our Site

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our services after we post changes constitutes your acceptance of the updated Privacy Policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please don't hesitate to contact us:

We will respond to your inquiry as promptly as possible, typically within 30 days.

Thank you for trusting Retail Blackbook with your personal information. We are committed to protecting your privacy and providing you with exceptional service.